data governance

BI e-shop – how to sell BI outputs to business users

BI e-shop – how to sell BI outputs to business users

The budgets of many BI departments have become rather difficult to justify.  There have even been doubts about the usefulness of BI investments. In this blog I describe how BI can focus more on their customers (ie, their business users) and demonstrate more clearly their usefulness to the company's business targets.